About Advertising in Odisha – TV Advertising
Odisha’s TV landscape is driven by high family engagement, strong entertainment viewership, and reliable news presence. Its mix of leading GEC, movie, and state-run channels provides advertisers with cost-effective, high-reach exposure across the region.
Key Insights
Top Choices
DD Odia
A government channel offering very wide reach, especially in rural Odisha. Ideal for mass-scale advertising and public-a... View more
News18 Odia
A well-recognized Odia news network delivering regional news, debates, and current affairs. It is a solid platform for t... View more
Alankar
A strong Odia movie channel airing regional blockbusters and celebrated classics. Advertisers benefit from high festive... View more
Tarang
Tarang is Odisha’s top entertainment channel with strong family appeal. With high TRPs driven by serials, reality shows,... View more