Zomato Everyday
For Zomato Everyday, we executed a high-impact BTL marketing campaign designed to drive traction in key urban neighborhoods. Our expert team located, targeted locations, engaging directly with potential customers, explaining the value of the offering and encouraging them to place orders in real-time. Their energy, training, and persuasive communication created immediate results – leading to a 2X increase in orders wherever the activations were carried out.
zepto
For Zepto, we rolled out a focused BTL campaign targeting low-income and under-penetrated areas. Our strategy combined physical brand installations for boosted visibility with on-ground promoter activations to drive customer conversion. The campaign successfully introduced Zepto's quick-commerce service to new markets, resulting in improved brand awareness and a marked increase in order volumes from these areas.
india
OXFAM - Delhi
OXFAM entrusted us with a critical awareness campaign in Delhi, where messaging and visibility were paramount. We designed visually compelling creative assets and rolled them out across digital out-of-home (DOOH) screens in key parts of the city. The campaign turned public spaces into high-impact media channels, giving voice to OXFAM's cause and generating visibility and public engagement at scale.
Milkbasket
Milkbasket partnered with us for a full-scale BTL marketing push across India. We deployed field teams in multiple cities to conduct direct engagement in residential societies, markets, and local events. Our promoters introduced the brand's services to new users, drove app installs, and encouraged trial usage. The result was a substantial uplift in user acquisition and a strong increase in daily orders, contributing directly to revenue growth.
Swiggy
We supported Swiggy with a dynamic BTL campaign designed to increase their user base and order volume. Through promoter-led activation across marketplaces and residential zones, we drove product awareness and registrations. Our team pitched app benefits, distributed offers, and onboarded new customers, helping Swiggy strengthen its market position.
BigBasket
For BigBasket, we executed a strategic BTL activation using a trained promoter network across multiple locations. The campaign focused on promoting seasonal offers, building brand trust in local communities, and encouraging users to try the service. Through this direct and personal approach, BigBasket experienced an increase in user registrations and purchase frequency, particularly in areas with strong promoter presence.
Narayana Health
We supported Narayana Health with a comprehensive BTL healthcare campaign designed to increase awareness and patient registrations. Through promoter-led activation across residential areas and healthcare centers, we drove product awareness and real-time conversions. Promoters provided health information, distributed offers, and facilitated appointments, helping Narayana Health boost its patient base and reach new users through face-to-face engagement.
Truemeds
Similar to Narayana Health, our campaign for Truemeds centered around accessible healthcare through BTL medical activations. We designed and executed branded check-up camps that provided basic health screenings and product information. This allowed Truemeds to build credibility and trust with new customers, especially in health-conscious residential clusters, creating a stronger offline presence for the brand.
Zomato Hyperpure
Zomato Hyperpure needed strong brand visibility across its supply chain - and we delivered it through a nationwide signage installation campaign. We managed end-to-end execution of branding elements across their pan-India warehouse network, ensuring clear and consistent visual identity at every location. These installations not only reinforced Hyperpure's brand presence internally but also improved operational clarity for partners and vendors.